You wouldn’t believe how many people don’t start a blog because they believe it’s too late to start a profitable blog in 2021. You’ll hear the common phases:
- ‘There are already millions of blogs on the internet’
- ‘No one would read my blog’
- ‘I couldn’t turn a blog into a business’
These statements are not true. Not even in the slightest. Well, there are millions of blogs on the internet, 600 million to be exact, but that should not be a con for creating a blog. This then leads to the question.
- ‘Is it worth starting a blog in 2021?’
As we progress through the years, it’s become apparent that working online is a lot more accessible than ever before. The world continues to move to an electronic age which leads us onto our topic of the post. Is it worth starting a blog in 2021?
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The blogging world only started in 1994 by Justin Hall and was then continued by a number of people who followed in his footsteps. The term ‘weblog’ was invented in 1997 and was used to describe sites that posted personal content.
A lot of the early content was technical based because who could create a website other than people with the technical knowledge, the days before WordPress. The first journalism post was created in 1998 by Johnathan Dube who wrote an article about hurricane Bonnie.
Before 2000 hit, a number of people were creating ‘weblogs’. The term then changed to blog once it became more accessible for people to build websites.
It was in 1999 that Blogger was invented and was originally used for commercial work. The platform was then bought by Google in 2003 and became the Blogger platform that you know today. It was also that year that Google introduced Google Adsense that allowed bloggers to monetize their sites.
2003 was the year of big platforms as WordPress was also invented. In 2006, Google then bought one of the biggest platforms on the internet. YouTube. I mention YouTube in the blogging history because vlogging was also one of the biggest changes in blogging history.
So, why am I telling you this?
WordPress, YouTube and other major platforms have been around for less than 20 years. What a small period of time, why would you not create content because blogging has been around for less than 20 years?
Related: 12 reasons to start a blog.
Blogging is a business
There are two types of bloggers.
- Hobby Bloggers – bloggers who are just looking to write, create and not earn money from their blog. Hobby bloggers create content in their free time and keep up the blogging trade as a hobby. I was once a hobby blogger because I didn’t realise I could make money from my blog.
- Full-time bloggers – bloggers who are either making a full-time income or trying to. They view their blog as a business and something they can earn money from.
Blogging is a business. A lot of the research I had done for this post included statements like:
‘If you blog for money, you’ll never make it as a blogger’
I completely disagree with this statement.
Bloggers no longer have to blog for 3 years before earning an income. I will be creating a post about the income I made from my first ever month of blogging, to show my readers that making an income, even a small one to begin with, is possible as a beginner blogger.
It’s okay if you are blogging to make money. Of course, you have to enjoy the process as it is a lengthy one, but if your end goal is to become a full-time blogger, then you need to go for it.
Related: How to choose a profitable niche.
Why do people start blogs?
I believe there are two main reasons why people start blogs.
- Making an income
- Sharing their experiences to help others
The answer for you could be both and both are okay answers.
When looking for success stories, a lot of research was showing sites like huff post, Moz and CopyBlogger. Sites that make over 30 million per year on their sites. Yes, these are success stories but building a blog that makes 30 million per year is of course doable otherwise we wouldn’t have the above examples, but I want to look at independent bloggers that only started blogging within the last five years.
If you’re still wondering, ‘is it worth starting a blog in 2021?’ These success stories will help!
If you’ve read my previous posts, you’ll have noticed I do mention Ell Duclos, a lifestyle blogger who also built the Boss Girl Bloggers platform. She has recently moved across to create a blog about mindset, manifesting and spirituality.
I have been following Ell for years now and her blogs have really helped me grow as a blogger. She talks a lot about how blogging changed her life. How she went from being in a mountain of credit card debt to making $100,000 in 2020 from her blogs.
You can check out the income report here.
Ell is the perfect example of a success story that started her blog in 2017. Less than 4 years ago! Even though blogging had been around for 15 years at that point, Ell managed to build a blogging empire!
A blogger that I only came across in 2021 is Kayleigh Zara. I stumbled across her site through Twitter and I have been hooked ever since. Her blog covers a lot of ground so there is something for everyone.
I especially was interested in the blogging and finance tips that she offers. Kayleigh has been blogging for over 6 years, which yes goes over the 5 year mark but her success story was too good not to share.
Kayleigh recently released her June 2021 income report and my mouth dropped. She made just shy of £32,000 in June alone, before taxes. She is a huge inspiration in my blogging journey and has built an incredible platform.
You can check out her June income report here.
Why should you create a blog in 2021?
Now we know that it’s possible to create a successful money-making blog, why should you create a blog in 2021?
Having a blog can open your doors to financial freedom. Working independently and ditching the 9-5 life has never been so desirable. With your own blog, you can set your own hours, work where you want and have the freedom and creative space that you’ve always dreamed of.
You can also use your platform to help other people. How many times have you had a problem and Googled the answer?
9 times out of 10, you’ll be reading a blog to get the answer.
Is blogging the easy choice?
The short answer is no. Blogging isn’t easy and sadly a lot of blogs fail for a number of reasons. Although it’s possible to create a money-making blog, all great things take time.
Looking at the above success stories, yes they are incredible women but their blogs didn’t grow to the size they did overnight or through minimal effort.
Blogging requires a lot of determination and motivation, even when you don’t want to do it.
The number of times I’ve had to write a post and I’ve had 0 motivation to create but I know I have to push myself. Working for yourself means that when you want a day off, the work doesn’t get done. You are the director, manager and employee all rolled into one.
Blogging can provide creative and financial freedom but you have to be prepared for blog posts to flop, low views on certain days and even months. To release products that only create a number of sales, but the most important thing to remember is that it’s good that these things happen. You can then go back to the drawing board and create a better blog post, take a different approach to blog views and improve your digital products.
Is it worth starting a blog in 2021?
To answer the question in the title of this post, is it worth starting a blog in 2021?
Yes, it is worth it.
Blogging has been around for less than 20 years, why would we stop now. Blogging is still going to be around in 100 years. If you want to create a blog, you can no longer use the excuse that there are too many bloggers out there. Your success will depend on your work, not the work of others.
A quote that I love to remember when I see other bloggers do well when I’m not is:
‘There’s enough pie to go around. Everyone can be successful. Success isn’t determined by other people’s failure’
If you’re looking to create a blog from scratch, check out my full guide on creating a site from the beginning. Including hosting, domain, WordPress and more.
Related: How to start a blog from scratch.
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