When you first start out blogging, you are bound to make a ton of mistakes. I know I did! Most of these beginner blogging mistakes are unavoidable, and will just be fixed over time and from learning the ropes.
But there are some blogging mistakes that are easily avoidable. Here are the 4 blogging mistakes you need to avoid as a beginner blogger!
Not creating a solid plan
This is something that is a bit hard to do when you are first starting out blogging because you don’t really know what you’re doing yet. Even so, you should still have a plan of some sort!
This plan that you create when you’re first starting out can and will, change. I’ve created many, many blogging plans over the years. And as you grow and learn more about your blog and the online space, your plans should change.
Here are a few things you should really consider when you start your blog.
- Where your site will be hosted
- What your niche will be
- How many times do you post a week
- What social media you’ll be promoting on
All of these things are changeable in the future. In fact, I personally have changed my strategy for all of those things at least once since I started. So don’t get overwhelmed and think everything needs to be planned before you start!
Having a plan will keep you focused on some sort of goal. And it will also keep you from getting distracted by all the things that come with blogging! It can also keep you from getting overwhelmed.
Getting distracted and overwhelmed are common in blogging because there are so many things to do and focus on! But you can’t possibly do them all at once, which is why you should create a structured plan for how you want to get somewhere. Even if it means that plan will change in the future.
Not keeping a content calendar
Having a content calendar is a very useful thing. My content calendar keeps me organized and on track. You’ll be able to plan out content quickly, and easily. And once you have everything planned out, I find it keeps me more consistent too!
One of the mistakes I see beginner bloggers make is just writing about whatever they feel like, whenever they feel like it. If you want to grow a successful blog, and you want to do it quickly, the best way to do that is with consistency and planning.
This is what you can get from keeping a content calendar! You want your posts to be planned out and actually useful for your readers in order to keep them coming back. Not just a post you threw together the night before because you didn’t have any inspiration, or you forgot.
Focusing too much on analytics
I think this is something we are all a little guilty of. Focusing, and sometimes obsessing over, analytics. It’s not healthy, or useful, to the growth of your blog.
That doesn’t mean you shouldn’t ever look at your stats. Analyzing what is working and what is not working so you can adjust your strategy is a good thing. What isn’t good however is checking your stats multiple times a day.
I used to do this with my blog until I realized how it was making me feel. I’d check my stats in the morning, and at night. Sometimes even throughout the day as well. I was obsessing over if I got more views today than I did yesterday. And if I didn’t, it would leave me unmotivated to continue working the next day.
Once I realized how unhealthy it was to obsess over the numbers, I forced myself to only look over my stats once a week, so that I know what to promote on Pinterest each week. After that, I only do a deep dive into my stats once a month to see what worked and what didn’t.
If you find yourself wasting more time obsessing over stats than actually working, remind yourself that you need to stop. It’s more beneficial to be spending your limited time working on the next piece of content than it is to worry about stats. One day of stats will not make or break your site, I promise!
Not investing in your business
Investing in your business is always a scary thing for people. Especially if you have low funds, to begin with. But, it is still a mistake if you’re not investing money into your business!
This doesn’t mean go out and buy the next blogging course you see- you want to be smart about the money you are spending. But there are so many blogging tools out there that you could be using to help run your business! Or, even classes you could purchase to help you learn faster!
I invest so much into my business. I’ve got tons of paid blogging tools like Canva and Convertkit, plus the amount of classes I’ve taken is pretty high too. Investing in your business, on the right things, will not only help you learn faster, but it can make your life easier too!
There are a lot of mistakes that you’re going to make as a beginner blogger. It is possible to avoid a lot of them though! I hope you’ve found this post useful and that I’ve helped you avoid some of the beginner blogging mistakes I and others have made!
Hey! My name is Sarah, I’m a blogger and YouTuber over at sarahmarie.blog. I blog about productivity, mindset, manifestation, and blogging tips! On my YouTube channel, I mainly cover social media and Pinterest marketing! You can find me at my socials down below!