Have you ever felt the motivation drain from your body when you sit down at your laptop?
Unsure of what to write about, where to start or what you’re trying to achieve?
The first thing to know is, we have all been there. So, don’t panic as there are things you can do to fix your blogging mojo.
Setting blog goals throughout the year is what keeps me motivated. Both achieving my goals and not reaching my goals builds that fire beneath me.
But how can writing something on a piece of paper, or on the notes of a laptop, fuel the motivation you once lost? In this post, I have 6 tips on how to achieve your blogging goals in 2021 that will help you find the motivation for blogging that you once lost.
Like this post? Pin it for later!
What is goal setting?
Goal setting is setting targets for your desired passion. In this post, we are going to focus on goal setting for blogging. Goal setting includes creating achievable tasks that you would like to complete or reach.
Goal setting is vital for blogging and will help you progress throughout your blogging career.
Why do you need to set goals?
Setting goals is all about mindset. It’s about triggering certain behaviours within your mind to build motivation. Creating goals can help guide you through your blogging journey and align your thinking with what you really want to achieve.
A great quote that has always stuck with me is :
You can’t manage something you can’t measure and you can’t improve upon something that you can’t manage properly.
When we create goals throughout any aspect of our lives, we look to the future and what it could look like if we were to complete those goals.
That’s the drive you have to find.
If your goal is to reach 10,000 page views or £1000 per month, what will happen if you do? What will you do once you reach that goal?
The journey of the goal is one section but you also have to know what comes after you reach the goal.
What does it feel like? Imagine the contentment feeling that you will feel once your hard work pays off.
Related: How long should a blog post be?
Figure out your mission
Like we touched on briefly above, you have to know your mission.
What do you ultimately want to happen with your blog? Do you want to become a full-time blogger or do you want to create a community of people within your niche?
What is the mission and end goal of your blog?
If your mind is saying I have no idea what my end goal is, don’t worry. You can start off small. It takes people weeks, months and even years to know what their main goal is, so don’t panic if you’re unsure.
Things to help you find your mission
The objective of this section of the post is for me to give you the tools but you have to implement them.
A great tactic for extracting information from the brain is journalling. Writing down exactly how you feel, what’s going through your mind and how you can fix it.
For example, if you find yourself worrying that you have no friends.
What is the solution?
Is it that you could create your own community of friends? Could you help others in the same position as you? Find the solution to your problem which will then create your goal.
Another tactic is talking it out. Sit with someone that you feel comfortable with and share your thoughts and feelings. Prior to the sit-down, you can ask the person to take notes or question your thoughts.
If you tell this person that you feel stuck, they would then ask, how do you feel stuck? What is causing you to feel this way?
You can then gain a deeper understanding of the problem meaning you can create goals to reach the solution.
6 Things to help you achieve your blogging goals
We now know why it’s so important to set goals throughout your blogging career and why we need to challenge our insecurities and problems, but how do you achieve your blogging goals?
We have listed 6 things to help you achieve your blogging goals.
Break your goals into smaller goals
When it comes to creating goals, we have big, small and medium goals throughout our blogging careers.
For example, I would like to reach 100,000 page views per month. This is an achievable goal but it’s a big goal, I need to have more reachable goals to work towards to keep my motivation and drive.
Break your goals into sections.
If you want to master Twitter, Pinterest and Facebook, these are all achievable but break them into more achievable goals.
For example, I would like to reach 1 million impressions on Twitter before I start to master Facebook. Therefore, I have a specific smaller goal to focus on in the near future.
Set stretch goals
What is a stretch goal?
A stretch goal is when you set a goal, for example, to reach 1,000 page views. You then set the next goal of 2,000. This is stretching your goal but it’s still achievable.
This is an important factor.
The stretch goal has to be an achievable goal.
If you’re moving from 1,000 page views to 50,000, it’s too big of a leap. Ensure that your stretch goal is reachable and in line with your previous goal.
Set SMART goals
A SMART goal is an established tool for creating goals. Using the SMART goal system, you can create creative and attainable goals that will keep you motivated throughout your blogging career.
What does SMART mean?
Create clear and defined goals for your blog. Be as specific as possible. If your goal was to become a full-time blogger, what does a full-time blogger mean?
What amount of money do you need to earn before you can be classed as full-time?
How many page views would you like to reach?
Create specific criteria that will be measurable when creating your goals. For example, include exact figures, time scales and dates.
This relates to being specific, saying you would like to make an income from your blog isn’t enough because this goal isn’t measurable.
Your goals have to be attainable. Like we mentioned earlier in the post, your goals have to be realistic and achievable.
If you create a goal of reaching one million views within the first month, is this really achievable?
Relevancy is key when it comes to creating your goals. Of course, you can have life goals, blogging goals, relationship goals but keep these within the correct categories.
Ensure that your blogging goals have relevance to your blog. If your dream is to become a lifestyle blogger but you’re blogging about a completely different niche, your goals are not relevant.
Related: How to choose a profitable niche.
Include a clear and defined timeline for each of your goals. Having an open-ended timeline isn’t going to drive your motivation.
If you want to make a certain amount of money each month from your blog, what is the deadline?
In 1 year? 6 months?
Revisit your goals
It’s not always possible to reach your goals and that’s okay. Goals are there to motivate, inspire and guide you through the process of blogging. They are not designed to cause stress and unhappiness.
If you miss your target one month or if you didn’t quite make what you wanted, view the step back as a silver lining.
Once you take a step back, what happens?
Your vision is increased. Once you can see more, you can strategically plan your next move.
The same applies to blogging.
I had a launch that didn’t go as well as I had hoped, therefore I didn’t reach my goals. Instead of letting this defeat me and make me think that I’m not good at what I do, I stepped back, found the problem and created a new goal for the solution.
Once I problem solved the issue and I found a better strategy to follow, I was then able to have a successful launch for my second product.
Reset your goals
Throughout life, passions, wants and desires change. My goals three years ago are not my goals today. This is for a number of reasons.
I have either reached those goals and grew to find new ones or my passions have changed.
When I started blogging five years ago, my goal was to become a successful lifestyle blogger.
Over the years, I realised that it wasn’t the lifestyle part that I enjoyed, it was the blogging.
My passion is blogging about blogging.
It’s okay for your goals to change within your blogging career, grow with your goals and you will succeed.
Related: The Pocket Size SEO Guide.
Time isn’t the enemy
We live in a society of wanting something yesterday, who wants to wait around for success when you want it now.
I know what that feels like but the difference is, I have learned that with a quicker success rate, comes a harder and more intense path.
With blogging, I knew that I wanted to grow quicker than I ever had done but in order to do that, I had to uplevel my blogging game.
Time isn’t the enemy.
If you’re not reaching where you want to be, time isn’t the problem that you need to rethink. It’s the effort and work that you’re putting in that needs to be looked at.
Great things take time, it’s okay to take the time to reach your goals.
How to achieve your blogging goals
Blogging goals are vital in the world of blogging. Sometimes we see page views drop, lower income in certain months and watch our engagement plummet but it’s important that we remain positive and motivated towards our goals.
Otherwise, we lose the passion that drives us.
Find the positives in your setbacks, set SMART goals and adapt your mindset.
Like this post? Pin it for later!